Friends with Benefits
Cingular needed a friendly way to communicate its employee benefits to a younger audience. We collaborated with our friends at Armchair Media to create loveable 3D characters and props, in a series of scenarios that visitors could relate to and interact with. The effort helped make Cingular benefits accessible, and as a result, site traffic took off and click-through rate for benefit enrollment skyrocketed. Mission awesomely accomplished.
3D Graphics, 3D Animation
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